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                1924 Taxis-Citroen |  
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                Stock Code VM-ANC1924 |  | 1924 certificate for this famous motor company. 
                Brown decorative border with vignette of historic car. Facsimile 
                signature of Andre Citroen, the founder. 
                Certificate size is 25 
                cm high x 31 cm wide (10.5" x 12.5").  We have several certificates 
                of this company; should you require 
                information on any of the others please
            
            click here. 
                About This Company |  
                | 
                Framed Certificate Price : £155.00 
                Certificate Only Price : £105.00 |  
                |  |  |  
            | A perfect personalised 
                gift for someone who: 
                  works or worked in the 
                  motor industry |  
            |  |  
            | Order Now - Free Worldwide Shipping! |  
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    About This Company 
    Ex-military man Andre Citroen (born 1878) made his name by 
    purchasing the patent rights to helical gear technology from Poland, where 
    he had seen such wooden gears working water-driven machinery. Manufacturing 
    these gears in steel - the double chevrons of the Citroen badge are a 
    graphical representation of their appearance - he quickly grasped the need 
    for mass production technology, as introduced in the US by Henry Ford. 
    Producing gears for use in other French cars, Citroen joined the board of 
    the struggling Mors car company in 1908, tasked with saving the 
    near-bankrupt firm. By 1913, Mors was making 100 cars a month and he 
    returned to running the gear business, before taking up a captaincy in the 
    Army in 1914. His factory was sidelined into making munitions shells, but 
    post-war, Citroen pursued his dream of a mass-market car, rather than the 
    large luxury models and sports cars Mors had been making. 
 Poaching engineer Jules Saloman, an Army friend, from a firm called Le Zebre, 
    and refitting his factory along the lines of Ford's River Rouge plant near 
    Detroit, Citroen's first car was the Type A: a four-seater soft-top with a 
    1327cc sidevalve engine, an electric starter and even electric lighting - 
    all for less than 8000 francs, undercutting all its competitors. The Type A 
    weighed just 990lbs and had a top speed of 40 mph; it was said to return 
    35mpg. It went on sale in May 1919, advertised as "Europe's first mass 
    production car." 30,000 Type As were sold from pre-orders alone, and by 
    1920, the factory was making 100 cars a day. The upgraded Type B with a 10hp 
    1450cc engine was launched in 1921, and the factory was making 500 cars a 
    day by the time the Type B was discontinued in 1927. New factories were set 
    up, including the facility in Slough, England.
 
 The Type C, however, was to be the most ground-breaking Citroen of the 
    period: smaller than the A or B, with a sidevalve 856cc engine and two 
    seats, it was marketed specifically towards women, with advertising 
    stressing how easy it was to drive. Its engine developed 5CV (horsepower) by 
    the French ratings system and 11hp by the RAC ratings, and it had a 
    three-speed gearbox, electric starter, dynamo and magneto, but only 
    rear-wheel braking. It was offered as an open Tourer, a Cabriolet with 
    opening windscreen and sliding glass windows, or the 'Cloverleaf' - a three-seater 
    with a third seat mounted behind the front two. Citroen also produced 
    pick-up trucks, delivery vans and, to special order, coupe de ville models 
    on the same chassis. Over 88,000 Type Cs were made. Citroen was affected 
    badly by the Depression and subsequent poor economical conditions, however; 
    Andre Citroen himself was a gambler, and he and his company fell further 
    into debt. One of the firm's largest creditors, Michelin, took ownership, 
    forcing Andre Citroen to 'retire'; he declined into poor health and died of 
    cancer in July 1935.
 
 Larger cars followed: the 22hp B14 (1538cc), the hugely popular C4 and 
    six-cylinder C6 of 1929, the latter with 2442cc or 2650cc engines, then the 
    truly ground-breaking "Light Fifteen" front-wheel drive models. The 
    mid-market sector was largely abandoned, with just the rear-wheel drive 
    'Ten', with its 1450cc engine, continuing as an entry-level model.
 source: www.channel4.com |