| About This Company 
    In the Charter of 1766, it was stated 
    that “said town of Reading have two fairs yearly..the first to be held on 
    Penn Street on October 27th and the other the 4th day of June.” At one time, 
    the June Fair was considered to be the Cherry Fair and finally designated as 
    Farmers’ Day. These initial fairs are considered to be the oldest in the 
    country.
 Fair days developed into competition days for the farmers to determine who 
    had the best crops. As a result, higher prices were paid for crops. There 
    are three unchanging objets of all Fairs: To Exhibit, To Compete and To Have 
    Fun.
 
 Designated dates schedules for the 
    Fair allowed manufacturers to exhibit and sell their products for both home 
    and farm. However, by 1850 Fair days were to be avoided and the Fair 
    declined because of the rowdiness caused by both townspeople and the farmers 
    attending.
 
 In 1823 a State Agricultural Society was formed but was not activated until 
    1850 when delegates of Pennsylvania counties planned a State Fair which was 
    held in October 1851 in Harrisburg. The success of this Fair excited members 
    of the Berks County Delegation so much that the Berks County Agricultural 
    and Horticultural Society was formed in 1852 with plans for a fair to be 
    held that August.
 
 As in previous years, this “new fair” was for exhibit only with no sales. 
    Eventually the Fair evolved to include farming implements, livestock, 
    poultry, grain, fruit, flowers, fancy needlework and horse racing.
 
 At that time the County Commissioners granted the Horticultural Society a 
    lease to run for ninety-nine years or until 1953. The fairs were then held 
    in the Horticulture Hall, a building constructed on Penn’s Commons in 
    downtown Reading built specifically for the fair. During the War between the 
    states, the commons was loaned to the U.S. Government for a military 
    hospital. However, in October of 1865 the fair resumed for a three-day 
    exposition.
 
 The fair continued to grow until 1887 when sideshows, dancing girls, sellers 
    of toys and patent medicines were added. A daily band concert was held and 
    the fair sponsored special contests. At the end of the fair in 1887, the 
    Agricultural and Horticultural Society purchased twenty-five and one half 
    acres outside the city limits near a railroad spur and street railway, both 
    of which provided transportation for the fair. The Fair was not held in 1888 
    due to the building of a racetrack and hotel along with the demolition of 
    some buildings on the property. Although gambling had been held at previous 
    fairs, and seemed to proliferate, the Society was vigilant and a clean 
    exposition was held up until 1907. At that time, State Police patrolled the 
    grounds to insure peace.
 
 Throughout the 1890’s, racing meets were held with the Society absorbing the 
    expenses for the entertainment between races. Through the years the 
    elements, transportation difficulties, accidents on the fair grounds, and 
    deterioration of buildings and equipment led to a decline in attendance. 
    Debts accumulated and continued to rise until there was a foreclosure on the 
    property in 1913.
 
 In 1915 fifty-four acres of land were purchased in Muhlenberg Township with 
    subsequent acres being bought until approximately seventy-eight acres were 
    held. The Agricultural Society, still in existence, had a complete 
    reorganization. A holding company, the Reading Fair Company, with a 
    Board of Directors had charge of the property and buildings. The 
    Agricultural and Horticultural Association rented the area for conducting an 
    annual fair. From 1915 until 1932 the fair flourished. The Reading Fair 
    Company was now incorporated and a new Legislative Charter was established.
 
 Livestock and poultry areas continued to expand along with areas for fruits, 
    small grains and vegetables. Eventually there was not enough space to 
    display exhibits. The livestock exhibits were of particular interest as the 
    animals were from commercial farms where breeders and specialists alike 
    developed champions. Grange displays were primarily for exhibit until 1939 
    when prizes were distributed. Junior Granges started to exhibit in 1930. 4-H 
    Clubs, Agricultural Vocational High Schools and the Berks County 
    Agricultural Extension Bureau became an integral part of the fair.
 
 Over the years there was something for everyone, from bingo and beauty 
    contests to elaborate state shows featuring dancers and singers. Celebrities 
    such as Frank Sinatra, Jerry Colonna, Eddie Cantor, Ray Charles and Pat 
    Boone performed.
 
 In it’s peak years, harness racing at the fairgrounds involved more than 200 
    horses. Then, in 1924, the first auto race was held. In 1935, the racing 
    program expanded to five days during the fair. Weekly races at the 
    fairgrounds became a local phenomenon. The Friday night races were 
    considered to be the best weekly racing in the country.
 
 The last fair at the Fifth Street site in Muhlenberg Township was held in 
    1978. The Reading Fairgrounds was sold to the developers of the Fairgrounds 
    Square Shopping Mall.
 
 From 1980 until 1994 the Reading Fair was held in and on the surrounding 
    property of the Fairgrounds Square Mall. The original pole barn was moved 
    and tents were erected on the grounds for livestock exhibitions. Backed 
    goods, hay, grains, vegetables, fruits, needlecraft, photography, crafts and 
    floral exhibits were exhibited in corridors and empty stores in the Mall.
 
 Entertainment was enjoyed in several open areas of the Mall. The Reading 
    Fair was the only Fair in Pennsylvania that presented their exhibits in a 
    shopping mall. This lasted for 14 years, but as the stores in the Mall were 
    being rented and the Mall was expanding, the fair was feeling the squeeze.
 
 At this time a search was conducted to purchase a permanent site for future 
    fairs. For the next 3 years the Reading Fair rented the Kutztown Fairgrounds 
    in order to continue the tradition of the Reading Fair.
 
 In 1999 ground was finally broken on approximately 60 acres of Berks County 
    land in Bern Township. This site would become the new home of the Reading 
    Fair. Again, as in 1915, the Board of Directors faced the almost impossible 
    task of converting fields into exposition grounds. Because of construction, 
    that same year a scaled-back fair consisting of mostly carnival rides was 
    held at the Reading Mall in Exeter Township.
 
 Ten months of construction followed, with donated building materials and 
    volunteer labor totaling nearly $3 million. Local trade unions, including 
    300 members of the Berks County Building & Construction Trades Council, 
    contributed building materials, equipment, tools and volunteer labor to the 
    project. Area businesses and state and local government also provided money 
    to cut the cost of the project. A local Army Reserve group, the 365th 
    Engineering Battalion, sent reservists to spend two weeks working at the 
    fairgrounds as a substitute for their normal annual training time. 
    Volunteers worked feverishly to finish construction after wet weather 
    delayed the project in the spring of 2000.
 
 Work continued throughout the summer and finally in August of 2000, the 
    Reading Fair had a new home with stone roads, 3 brand new pole barns, 2,000 
    parking spaces, 40 utility poles with lighting fixtures and speakers and 
    electric and water facilities for displays, vendors and amusements. The 
    weather even cooperated that first year. There were good crowds and an 
    increase in the number of exhibits. The Reading Fair was Back!
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