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1971 PET
Incorporated |
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Stock Code PET01 |
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Certificate for 125 shares of
preference stock in this milk production company, dated
19th October 1971. Issued to Herman Simon Cahen, with the printed
signatures of Theodore R Gamble, Chairman,
together with that of the company secretary. Ornate brown
border with imprint of company seal. Vignette of two allegorical
males either side of the company logo. Certificate size is 20
cm high x 30 cm wide. It will be mounted in a mahogany
frame upon request.
Company History |
Framed Certificate Price : £55.00
Certificate Only Price : £15.00 |
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Company History
Formerly the Pet Milk Company, Pet is the
successor to the Helvetia Milk Condensing Company, organized in 1885 in
Highland, Illinois. By the end of its first year, the company had gained
recognition in the South for its evaporated milk. The fledgling company
donated ten cases of its product to victims of a Galveston, Texas, fire, and
an El Paso, Texas, grocer ordered 100 cases after successfully feeding the
milk to his ill infant. Helvetia suffered a setback the next year, when
numerous cases of milk spoiled on grocers' shelves. Louis Latzer, the
company's president, and Dr. Werner Schmidt investigated the bacteria that
caused the milk to spoil. Their efforts eventually succeeded, and in the
process Latzer had automated the company's plants, introducing faster
production as well as safer canning processes and lower consumer costs.
In 1887 Helvetia won an award for
excellence from the Mechanics Industrial Exposition in San Francisco. During
the early 1890s the company began to promote its evaporated milk in several
key markets: as a healthful baby food; as a recipe base; and as a
milk-substitute for Southern areas with little refrigeration and for mining
regions in the western United States. Responding to the request of a New
Orleans food broker for a "baby-sized" can to sell for a nickel, the company
introduced "Our Pet Evaporated Cream."
During the Spanish-American and First
World Wars, the U.S. government ordered huge supplies of evaporated milk,
spurring the company to build a second plant. By 1918 Helvetia had a total
of ten production sites in the Midwest, Pennsylvania, and Colorado. As World
War I ended, Helvetia closed plants due to oversupply, reluctantly pulling
out of western markets. In 1923 the company was renamed Pet Milk Company,
after its best-selling evaporated milk brand. Within two years Pet Milk
bought the Sego Milk Products Company based in Salt Lake City, giving Pet
Milk more depth in the milk supply, as well as a chance to reenter the
western American market. In the late 1920s the company built new plants and
made a number of acquisitions, including an ice cream plant in Greenville,
Illinois, and a milk processing plant in Johnson City, Tennessee. In 1928
Pet Milk was first traded on the New York Stock Exchange, and the following
year the Pet Dairy Products Company was established. By 1934 Pet Milk became
the first company to add vitamin D to its dairy products via the process of
irradiation.
After World War II, Pet Milk began a
slight movement into other markets. The company became the first to offer
nonfat dry milk, an advance over the powdered milk developed in the 1920s.
Pet Milk acquired its first nondairy operation in 1955: the Pet-Ritz Foods
Company in Michigan. To initiate growth outside the United States, Pet Milk
also established a Canadian subsidiary to produce and sell goods.
The company began a program of
restructuring during the early 1960s. Pet Milk reduced committee members,
initiated a profit-centered divisional structure, and recruited marketing
professionals. The company also planned new product development to wean
itself from the declining milk market. Pet Milk also began to diversify in
earnest. Within two years, the company bought a variety of food producers,
including the C.H. Musselman Company, Laura Scudder's, Downyflake Foods,
Stephen F. Whitman & Son, Inc., and R.E. Funsten Company, the largest U.S.
pecan producer at the time. These acquisitions brought Pet Milk a total of
approximately $90 million in sales. Through its Canadian subsidiary, the
company also acquired Van Kirk Chocolate, Cherry Hill Cheese, and the Numilk
Division of Dominion Dairies. In 1963 the company bought the Dutch-based C.
V. Gebroeders Pel, a producer of jelly and other confections. Pet Milk was
moving away from commodity products and toward specialty and snack foods,
which were considered high-growth markets. In 1964 the company moved into
the gourmet foods market, buying Reese Finer Foods, Inc., and D. E.
Winebrenner Co., a fruit-juice maker. The following year, Pet Milk acquired
George H. Dentler & Sons, a snack food company, and Stuckey's, Inc., the
latter marking Pet Milk's first non-processing venture in the food industry.
Pet Milk created a new market with its
1962 introduction of Pet-Ritz frozen piecrust shells. Another of the
company's successful products at that time was Sego Liquid Diet Food,
introduced in 1961. By 1965 Sego brought in $22 million to the company's
Milk Products Division sales. As Pet-Ritz frozen-pie products and Musselman
applesauce met stiff competition, Pet Milk worked to carve its own position
in the market by developing specialty items like quick-bake pies, no-bake
pies, and chunky-spicy applesauce. The company changed its name to Pet
Incorporated in 1966 and merged with the Hussmann Refrigerator Company. Pet
bought a controlling interest in the Mexican-based American Refrigeration
Products S.A., a company partially owned by Hussmann that was expanding into
Guatemala. Pet also acquired Atlanta-based Aunt Fanny's Bakery, and the
following year it bought Schrafft restaurants for $14 million. In 1968 the
company made a key acquisition, purchasing the fifty-year-old Texas-based
Mountain Pass Canning Company, maker of the Old El Paso brand. Within two
decades, Old El Paso products brought $170 million in sales to Pet. Funding
for these acquisitions came largely from a special credit Pet obtained
through the sale of its portion of General Milk Co., a joint venture made
with competitor Carnation Company in 1919. Pet gained $30.8 million on the
sale, originally having paid $875,000. Pet also arranged agreements in many
foreign countries during this time, including Spain, Sweden, Costa Rica, and
Chile.
Source: quincy.hbs.edu |