History
Standard Motor Products, Inc. is
the epitome of stability. Founded in 1919, the company grew up with
the automobile age, as a manufacturer and distributor of an ever
widening inventory of automotive replacement parts, which it sells
primarily to big warehouse distributors and leading auto-parts
retail chains. Solidly and consistently profitable, the
family-controlled company makes no waves and very little news. Sales
have increased in almost every year (but fell in 2000). Standard
Motor Products was directed by the same two men for over 40 years.
Standard Motor Products to
1972
Standard Motor Products was
founded in 1919 by Elias Fife and Ralph Van Allen. The partnership
opened its doors in New York City's borough of Manhattan with ten
employees, selling automotive replacement parts to repair shops.
Piston rings, ignition parts, and starter and generator brushes were
the company's first products, followed soon after by battery cables
and clamps. From the beginning, ignition switch keys were its most
popular product. Standard Motor Products moved its headquarters in
1921 to Long Island City, an industrial neighborhood in New York's
borough of Queens. Van Allen moved to Seattle in 1920 to open a
Standard Motor Products branch, and the partnership was dissolved in
1925, with Fife as sole proprietor until the following year, when
the firm was incorporated. Van Allen operated a separate company in
Los Angeles under the same name and logo until 1936, when he sold it
to Fife.
Standard Motor Products
introduced its Blue Streak line of premium-quality ignition products
in the 1930s. After acquiring Hygrade Products Co. in 1947, it
expanded its product line to include carburetor repair parts, fuel
pumps, shock-absorber parts, and speedometer cables, and in 1950 it
introduced the 'Hygrade System' of simplified carburetor kits for
tune-ups and light overhauls. In 1959 Fife retired from active
management. His son Bernard became president and treasurer, and his
son-in-law Nathaniel Sills became vice-president and secretary.
Standard Motor Products made
its initial public offering in 1960. The company had warehouses in
Chicago, Los Angeles, Montreal, Seattle, and Toronto. Net sales came
to $12.93 million that year (about double the 1955 figure) and net
income to $769,978. The sale of Class A stock at $15 a share raised
nearly $4.5 million. Members of the Sills and Fife families retained
21 percent of this class of stock and all of the Class B, which
assured them a voting majority.
Standard Motor Products was,
at this time, selling all of its output to the replacement market,
through automotive-parts distributors, for use by repair shops,
service stations, and related customers. Parts were being
manufactured for all domestic models and about 90 percent of
imported ones. This output consisted of ignition systems (75
percent); carburetor parts (15 percent); and cables and wires (10
percent), with the majority of items priced under $3. The ignition
parts were being sold under the Standard and premium Blue Streak
names, carburetor parts under the Hygrade trademark, and cables and
wire under the Ektron name. One product in the Hygrade line
developed by the company, the 'Jiffy Kit,' offered repair personnel
all the basic items needed to tune up a carburetor. A Canadian
subsidiary was responsible for distribution in that country and also
performed some manufacturing and assembling of ignition contact
sets.
In 1963 Standard Motor
Products established the Marathon Parts division as a wholesale
distributor of automotive parts. Management entered this line out of
concern that innovations might replace the conventional components
of the internal combustion engine that it was manufacturing. By 1970
there were 32 outlets in Connecticut, New York, Ohio, and
Pennsylvania. Marathon wholesalers carried parts made by all
automotive manufacturers, and less than 5 percent of its sales came
from products made by Standard Motor Products. Marathon was
contributing about half of Standard's sales and 30 percent of its
net income at the end of the 1960s.
Standard Motor Products' sales
grew rapidly but profits remained flat until 1967, when net earnings
passed the $1 million market for good, reflecting greater
manufacturing efficiency and streamlining of the warehouse
facilities. Net sales came to $55.05 million and net earnings to
$2.95 million in 1971. By then Standard Motor Products had added a
subsidiary in Rio Grande, Puerto Rico. The parent company's
full-time sales force of more than 130 was one of the largest in the
industry. In 1972 the company acquired Universal Automobile Parts
Distributors, Inc. of Miami, adding its warehouse to the Marathon
Parts division. Also that year, the company purchased Champ Items,
Inc., a St. Louis-based manufacturer of a broad line of functional
replacements and general-service parts to the wholesale market. This
company became a separate division, selling its products under the
'Champ' name.
Continuing to Grow in the
1970s and 1980s
Standard Motor Products' sales
and earnings grew consistently through the 1970s. Manufacturing was
accounting for about 70 percent of sales, and distribution for about
30 percent in 1978. In 1978-79 the company purchased two
manufacturers of replacement automotive air-conditioning parts and
began selling them under the Four Seasons name. Net sales came to
$125.88 million in 1980 and net earnings to $3.29 million (compared
to a record $6.15 million in 1978). During this year ignition parts
accounted for 56 percent of sales, battery cables and wires for 16
percent, and carburetor parts for 11 percent. In 1981 the
manufacture of air-conditioning parts was consolidated in a plant in
Grapevine, Texas, and in 1983 this operation became profitable for
the first time on nearly $20 million in revenues. The Champ division
moved to Edwardsville, Kansas, in 1981.
Standard Motor Products' net
earnings reached $21.07 million in 1983, a mark not exceeded for
more than a decade. This prosperity was not reflected in its Long
Island City quarters, where the elevator to the executive offices
also moved freight, and the top-floor reception room faced one side
of the factory, but the company had doubled its market share in its
main manufactured-product categories, to 25 percent, since 1977.
'Many competitors have become parts of conglomerates and lost their
entrepreneurial drive,' Fife told a Business Week reporter in
1984. 'By staying independent, we have gained share from them.'
During the 1980-82 recession Standard Motor Products kept fully
stocked, built a new distribution center, and expanded its sales
force to 350. Because many of the 2,000 warehouse distributors to
whom the company sold products lacked their own sales forces,
Standard Motor Products promoted its wares directly to the
auto-supply centers and service stations that were their customers.
In 1986 Standard Motor
Products purchased the EIS brake parts division of Parker-Hannifin
Corp. and an electronic-ignition assembly plant in Hong Kong from
Fairchild Semiconductor Corporation. With carburetors seemingly on
the way out, it introduced a line of fuel-injection parts the
following year. By this time Standard Motor Products had added
plants in Manila, Arkansas; Gardenia, California; Berlin and
Middleton, Connecticut; Rural Retreat, Virginia; and West Bend,
Wisconsin, plus the Hong Kong facility.
Sills's son Lawrence became
president of the company in 1986, but his father and Fife, now
described as co-chairmen and chief executive officers, continued in
charge. In 1989 Wall Street Transcript gave the two its
bronze award in the auto parts/replacement industry category for
their restructuring program and aggressive marketing effort. The
publication quoted an investment advisor, who said, 'Frankly, its
been a very difficult time for the industry. .. A manufacturer has
to adapt to the changes in the distribution end, because this is not
a consumer market. This is a market that is difficult to influence.
So I think Standard Motor Products deserves recognition for its
aggressive posture in trying to shift operations in low-cost areas,
in terms of making acquisitions into a very different product line,
in trying to grow its businesses by taking the short-term lumps.'
Standard Motor Products
introduced a second line of wire and cable products in 1989. This
line was steadily expanded to include import coverage and was
reintroduced in 1995 under the Tru-Tech brand name. In 1992 the
company became the first aftermarket supplier, other than
original-equipment manufacturers, to produce mass air flow (MAF)
sensors, through a Canadian joint venture.
Further Expansion:
1990-2000
Standard Motor Products' sales
passed the half-billion mark in 1990, with about a quarter of its
merchandise being sold to retail outlets in the do-it-yourself
marketplace. Ignition parts accounted for 33.5 percent; brake parts,
23 percent; temperature control systems, 16.5 percent; wire and
cables, 11.2 percent; fuel-system parts, 10.3 percent; and the Champ
service line, 5.5 percent. Sales and earnings were stagnant during
the ensuing recession, but the company cut its marketing costs,
eliminated departments such as maintenance and engineering, and
turned over quality control from independent inspectors to its own
production workers. After a survey of its Long Island City workers
revealed that they thought too much inventory was on hand, the
company began establishing 'manufacturing cells' in which all of the
machines producing a part were grouped together so that unfinished
work was not spread around the plant. After the economy improved and
sales surged, net earnings reached a new record of $23.67 million in
1994.
Standard Motor Products did
not rest on its laurels but continued to expand its manufacturing
capacity. In 1995, for example, it acquired two
companies--Automotive Dryers, Inc. and Air Parts, Inc.--making and
distributing climate control system parts in Cumming, Georgia.
Standard Motor Products was now the largest automotive aftermarket
producer of air-conditioning replacement parts; climate control
systems accounted for 20 percent of its sales.
Also in 1995, Standard Motor
Products added an electronic-ignition operation in Herzliya, Israel,
and a brake systems plant in Mississauga, Ontario. In addition, it
formed part of a joint venture producing brake systems in Ontario,
California; added Pik-A-Nut Corp. of Huntington, Indiana, to the
Service Line division; and, through its Hong Kong subsidiary,
entered into a joint venture in China to produce ignition modules
for use in Chinese original-equipment applications. In 1996 the
company acquired a firm assembling and distributing ignition wire
sets and battery cables in Dallas; purchased a manufacturer of fan
clutches and oil coolers; and opened an electric-motor manufacturing
and assembly facility in Canada. Standard Motor Products closed its
Manila plant in 1995 and no longer retained the one in Gardenia.
Standard Motor Products sold
its Service Line division, including the Champ and Pik-A-Nut
operations, to P & B Inc., in 1998-99. The company got out of the
brake replacement business in 1998, exchanging it for the
temperature control business of Moog Automotive, Inc., a subsidiary
of Cooper Industries Inc., and converting the Mississauga plant to
the manufacture of ignition, wire, and temperature control
components. As a result, temperature control accounted for 49.7
percent of Standard Motor sales in 1999. In 2000, however,
temperature control sales dropped to 44 percent of the total, which
the company attributed to the loss of a major retail customer and
cool and wet summer weather in the northeastern and midwestern
states.
Between 1996 and 1999 Standard
Motors Products acquired majority stakes in three British-based
companies supplying ignition and fuel-systems components and rebuilt
engine computers to buyers throughout western Europe. The European
replacement market was forecast to increase at a rate more than
twice that of the United States. A joint venture was begun in 1997
with Valeo, S.A., to remanufacture air-conditioning compressors for
this market. Standard Motor Products also acquired, in 1999, Lemark
Auto Accessories Ltd., a British-based supplier of wire sets, and a
Texas-based unit of Mark IV Industries, Inc. that was manufacturing
and distributing fan clutches and oil coolers. In 2000 it completed
the purchase of Vehicle Air Condition Parts, a British distributor,
and Automotive Heater Exchange SRL, an Italian company.
Of Standard Motor Products'
net sales of $606.45 million in 2000, the Engine Management segment
accounted for 49.1 percent and the Temperature Control segment for
44 percent. Products of the former included ignition and electrical
parts, emission and engine controls, onboard computers, sensors,
ignition wires, battery cables, and carburetors and fuel-system
parts. Ignition and emission parts accounted for 37.4 percent of the
company's net sales, and wires and cables, 10.1 percent. The
Temperature Control segment consisted primarily of air-conditioning
compressors, clutches, accumulators, filter/driers, blower motors,
heater valves and cores, evaporators, condensers, hoses, and
fittings. Compressors accounted for 20.1 percent of company sales
and other air-conditioning parts for 21.9 percent.
Standard Motors Products'
operating profit was $30.66 million in 2000. Engine Management's
profit of $37.96 million was more than three times as high as
Temperature Control's $11.54 million. All other segments of the
company, consisting of items pertaining to corporate headquarters
and Canadian and European business units that did not meet the
criteria of a reportable operating segment, lost a combined $18.84
million. The United States accounted for 87 percent of company
sales; Canada, for 4 percent; and other foreign countries, for 9
percent. Net earnings came to $9.73 million. The company's long-term
debt was $150.02 million at the end of 2000.
In 1999 Standard Motor
Products relocated two of its wire and cable operations, one in
Dallas and the other in Bradenton, Florida, to a new facility in
Reynosa, Mexico, which focused on assembly and packaging of the
economic wire sets, while the premium line continued to be
manufactured in Edwardsville. By this time the company had added
plants in Orlando, Florida, and Wilson, North Carolina, for ignition
manufacturing, and Corona, California; Fort Worth, Texas; and Elk
Grove Village, Illinois, for temperature control. The Puerto Rican
manufacturing operation was now in Fajardo, and European
manufacturing was in Nottingham, England. The company no longer
maintained an Israeli plant. The two Connecticut plants no longer
belonged to the company, and the Rural Retreat one had been vacated
and subleased.
Fife died in 1997. Three years
later, Lawrence Sills succeeded his father as chief executive
officer, but Nathaniel Sills, by that time 92, continued as chairman
of the board. Members of the Sills and Fife families (by birth or
marriage) owned about one-third of the common stock. GAMCO
Investors, Inc. held another one-fifth.
Source:
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